Blogger Outreach: How to link influencers to your content marketing strategy?

Steffy Rain
2 min readFeb 11, 2021

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We all want our content to be widely accepted. Sometimes, we do every possible task for the same. We write the article appropriately, optimize it as per the suggestions of the experts and is even marketed in the best possible way. But still, the reach is not there. We get frustrated and feel to give up, but that’s where Blogger Outreach helps us. Today, in this article, we are going to discuss various aspects of Blogger Outreach that will help you enhance the content of your website.

Blogger Outreach

Blogger outreach is also referred to as influential marketing. The overall concept of blogger outreach is to include various bloggers that will help you promote your content. The promotion can be done on their social media accounts or even on their guest blogging Marketplace. In layman terms, it can be said that blogger outreach is nothing but a content marketing strategy that will help you to market your content.

Is Blogger Outreach simple?

Indeed. The process is quite simple. Every business either runs on a product or a service. If you have any product or service, you can ask the bloggers to write about it. In the writing, ask the blogger to keep the link of your site so that the people can get referred to. This way, you can establish the Guest Post strategy in SEO.

Types of blogger outreach

Following are various types of blogger outreach:

  • Sponsored posts

Sponsored posts are posts in which the blogger is paid an amount for the work. The blog will contain a link to your product and this way, the cycle is completed. It is obvious that the amount varies from blogger to blogger, the more experienced and influential the blogger is, the more amount he will ask.

  • Product Review

Another aspect that you can use is to review your product. Send the product to bloggers and ask them to review it on their platform. The review can be written in a blog or also a video can be made. When you ask them to review, they indeed will feel good and will give an honest opinion of your product which may also help you to improve certain features of the product.

  • Giveaways

You can conduct giveaways. You provide the prizes and ask the blogger to host the giveaway. It can be hosted on the blog or social media account or any other platform. People will enter and win the prize and this way; your product will get good publicity.

Source:- https://linkpublishers.com/blog/what-is-guest-posting-in-seo-benefits-and-impact-on-seo/

That’s it. We hope that the article has served its purpose and will help you in knowing about Blogger Outreach Services.

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Steffy Rain
Steffy Rain

Written by Steffy Rain

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I have been working as a Digital Marketing Head at Link Publishers since two and a half years. I have been into this industry for the last six years.

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